Pangaia and Patagonia

Gen Z Sustainability Messaging & Trend Report

This report dives deep into three trends Gen Z consumers are spearheading and expecting from brands. Showcasing how brands can implement them to stay relevant using the examples of pioneers in the space: Pangaia and Patagonia. By analyzing industry pioneers like Pangaia and Patagonia, this report offers a strategic roadmap for brands looking to adapt and thrive.

Successfully used by a Chelsea Collective client to refine their marketing strategy, this work demonstrates a proven ability to translate consumer insights into impactful brand action.